Launched in March 2021 in Berlin, Germany.

VEGCRAVER stood out as the world's first vegan-only catering platform.

VEGCRAVER simplified the process of finding, booking, and communicating with top vegan caterers, food vendors, and chefs, making it easy to enjoy vegan delights at events oof all sizes.

Role: Co-Founder, Creative Director, Producer & Project Manager.
This project was produced along with Vexquisit’s team.

Branding

Stylescape / Mood board
A Stylescape reflects the core keywords and concepts that were a result of the brand strategy workshop. 

Visual Identity

Credits

My Role: Creative & Art Direction

Visual Identity Design: Luna Lunares Studio

Website

Blog

Platform

Credits

My Role: Creative & Art Direction

Software Architect: David Heidrich
Web Design: Gerrit Halfmann
Copywritting: Alice Johnson
Brand Illustrations: Natália Brondani

Marketing Materials

by Vexquisit Studio

Video & Motion Design

Promo B2B

Promo B2C

Giphy Stickers

Giphy profile - 27.9M views

& some more…

Promotional Flyers

Brand Mascots

Art Direction Mood Board & Notes

Veggie Monsters

Printed Stickers - Food Expressions Collection

E-Book Collaboration with vegan food bloggers
(pre-launch)

Brand Pattern

Instagram Story Highlights Icons

Launch Party

Tag a friend who should buy you a @mojewa_food_truck surrito πŸ˜‰πŸ§‘ πŸ’š remember πŸ˜‰ you can place your personalized request of what your event needs at πŸ‘‡ https://vegcraver.com/de/berlin/berlin/mojewa 🧑 Enjoy! And in case you missed it, first-order
„Vellgoods, opened its doors to Berlin in July 2021 to disrupt the vegan ice cream industry. Rumor says some people secretly…“ 🀫 Read more at the new interview on the link in bio - Ruben from @vellgoods πŸͺ πŸ¦πŸ’šπŸ˜ or direct link
Pumpkin Cupcakes with Cinnamon Cream by @krodi_plant_based_cooking⁠ 🧁 who by now we know she is always making mouthwatering treats.⁠ ⁠ 🧁⁠ It’s a pumpkin pancake batter filled with chocolate chips and topped with a cinnamon-spiced cream&hellip
Second weekend here at @plantbaseberlin 🧑! Congratulations @marikanetzel on the book launch 😍 we took our copy! Had also some baked goods here πŸ˜ŠπŸ’•. Love when we get to visit our dear Vegcraver partners. 🧑 πŸ’š We won’t leave you craving tho
It’s party time with @nainavood’s delicious food! I would not know with what dish to start😻 Naina-Vood claims that 5 elements, their senses and tastes (sweet, sour, bitter, salty, umami) can be found on every plate. πŸ’š We won’t l
Vegan sweet ricotta dessert anyone πŸ˜πŸ’š!? No worries! πŸ’š We won’t leave you craving πŸ˜‰ you can place your personalized request of what your event needs at πŸ‘‡ https://vegcraver.com/de/berlin/berlin/beba-baxter 🧑 Enjoy! And in case you missed
@herbi.box is bringing us this mouthwatering Valentine's Day - box for 2! 😍 😍⁠ ⁠ You will be supplied with all the ingredients needed for the 2-course meal, with matching recipe cards. ⁠ ⁠ ❀️ Main course: Pasta with roasted pepper sauce Dessert⁠ ❀️
This looks delicious 🀀! As everything that @krodi_plant_based_cooking does! Feels ideal for a fancy dinner 🍽 πŸ₯‚ πŸ’š We won’t leave you craving tho πŸ˜‰ you can place your personalized request of what your event needs at πŸ‘‡ https://vegcraver.co
Less than a month before VALENTINES! ❀️ ❀️ ❀️ ⁠ ⁠ ♥️We hear that @mana_glowfood is planning a special valentines menu! ❀️ 4 courses showing once again that plant-based cuisine can lead to a taste explosion ❀️.⁠ ⁠ They also deliver so you can p
@mojewa_food_truck probably have one of the happiest faces we’ve seen! πŸ€— The best part is that you can book this friendly face for your event or catering. 😜⁠ We looooove their surritos, craving them a lot lately! 🀀 🌯 + 🍱 πŸ’š We won&rsquo
Welcoming Radikalecker to the Vegcraver family β€οΈπŸ’šπŸ§‘! @radikalecker_cafe is here to offer what great tasting, healthy and creative vegan food to promote veganism as a sustainable, compassionate and delicious diet. 😍 a mission we totally align with
News πŸ—ž alert! For all @plantbaseberlin and vegan food fans. 😍 While you can’t buy this at VEGCRAVER. We wanted to help sharing the news that the amazing chef Marika Netzel has compiled a lot of her gastronomic knowledge in this amazing book!
Craving some @regerburger epic burgers catering for your event!? πŸ˜‹ πŸ™ƒ We won’t leave you craving tho πŸ˜‰ you can place your personalized request of what your event needs at πŸ‘‡ https://vegcraver.com/de/berlin/berlin/reger-burger-foodtruck 🧑 E
Happy Monday πŸ€— would you like a tray of gorgeous looking and for sure delicious vegan croissants πŸ₯πŸ’š !? These are created by the amazing @krodi_plant_based_cooking! πŸ™ƒ We won’t leave you craving tho πŸ˜‰ you can place your personalized reques

Press

  • 2021 Β· Vegconomist
    VEGCRAVER: Die Weltweit erste vegane Catering-Plattform startet in Berlin.

  • 2021 Β· Queen Green
    VEGCRAVER: Berlin-based Duo Debuts World’s First Vegan-Only Caterer Booking Platform.

  • 2021 Β· Vegconomist EspaΓ±ol
    Lanzan en BerlΓ­n la Primera Plataforma de Catering Exclusivamente Vegana.

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